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Using News Stories To Increase Interaction On Your Facebook Page
Editor's Note: Today's guest post is by Lynne Melcombe, a communications consultant for nonprofits and small businesses. If your nonprofit is on Facebook, chances are you're constantly trying to interact with your audience in a way that gets them excited about your mission. Chances are you're … [Read More...]
Recent Posts
How “The Man In The Chair” Can Improve Your Nonprofit’s Media Relations
Have you ever heard about The Man In The Chair? It's an old McGraw-Hill ad first used in 1958, and it has become an influential marketing and advertisement classic. The ad depicts a grumpy and cynical purchasing agent sitting in a wooden chair, his piercing eyes staring down a sales person … [Read More...]
Is Your Nonprofit’s Website Leaking Potential Online Donors?
Whatever your nonprofit's strategy is to acquire new donors and cultivate relationships with existing ones, chances are you're including an online component that drives people to your website and inspires them to give. Or at least, you should be. Released last week, the Convio Online Marketing … [Read More...]
5 Crisis PR Lessons To Learn From Invisible Children
KONY 2012, a short documentary produced by the young and hip nonprofit Invisible Children, went viral Wednesday, racking up millions of views on YouTube and Vimeo and clogging up social media feeds everywhere. The social media campaign was created by the advocacy organization to call for the … [Read More...]
Why Knowing Your Supporters Matters
Editor's Note: Today's guest post comes from Heather Howell, a PR & Marketing student … [Read More...]
5 Types Of Nonprofits That Should Be Using Pinterest (Part 2)
This is Part Two in a three-post series on the social content curation site Pinterest. … [Read More...]
5 Tips To Film Professional Interviews With Your Digital Camera
Editor's Note: Today's guest post is by Jenette Martens, a social media convener at a … [Read More...]
3 Things Every Nonprofit Can Learn From Komen’s PR Gaffe
If you've ever wanted a case study in how a nonprofit should not handle crisis … [Read More...]
Should Your Nonprofit Be On Pinterest? (Part 1)
This is Part One in a three-post series on the social content curation site Pinterest. … [Read More...]
Editing checklist: 18 questions to ask yourself when proofreading copy
When I started my first PR job at a local nonprofit, I inherited a pile of work left by my … [Read More...]
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